thomas mercier

thomas mercier

GO BACK

Renault Trucks

electric truck teaser

ANIMATION

BRANDING

AUTOMOTIVE

Renault Trucks

electric truck teaser

ANIMATION

BRANDING

AUTOMOTIVE

Renault Trucks

electric truck teaser

ANIMATION

BRANDING

AUTOMOTIVE

Renault Trucks

electric truck teaser

Renault trucks

In 2024, the Lyon site launched a 100% electric Renault Trucks truck with long range, addressing the challenges of the European ecological transition. 1700 electric trucks sold in 2024.

Renault trucks

In 2024, the Lyon site launched a 100% electric Renault Trucks truck with long range, addressing the challenges of the European ecological transition. 1700 electric trucks sold in 2024.

Renault trucks

In 2024, the Lyon site launched a 100% electric Renault Trucks truck with long range, addressing the challenges of the European ecological transition. 1700 electric trucks sold in 2024.

Goals

As a user interface designer, I contributed to the launch of this truck by creating a motion design presentation video with the local design team. The goal was to highlight the vehicle's technological innovations and create a strong emotional impact on customers. The final version, used by the communications department, exceeded 1 million views on YouTube.

Goals

As a user interface designer, I contributed to the launch of this truck by creating a motion design presentation video with the local design team. The goal was to highlight the vehicle's technological innovations and create a strong emotional impact on customers. The final version, used by the communications department, exceeded 1 million views on YouTube.

Goals

As a user interface designer, I contributed to the launch of this truck by creating a motion design presentation video with the local design team. The goal was to highlight the vehicle's technological innovations and create a strong emotional impact on customers. The final version, used by the communications department, exceeded 1 million views on YouTube.

project features

project features

Embedded interface design and creation of the visual identity of the driving screens from the vehicle design phases.

Embedded interface design and creation of the visual identity of the driving screens from the vehicle design phases.

Storyboarding to guide 3D modeling teams, define camera movements, and direct contribution to the video editing of the introduction.

Storyboarding to guide 3D modeling teams, define camera movements, and direct contribution to the video editing of the introduction.

Production in After Effects of embedded screen animations, smooth 2D/3D transitions, and video outro.

Production in After Effects of embedded screen animations, smooth 2D/3D transitions, and video outro.