thomas mercier

thomas mercier

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Renault Trucks

Automotive UI Design

UI

ANIMATION

BRANDING

AUTOMOTIVE

Renault Trucks

Automotive UI Design

UI

ANIMATION

BRANDING

AUTOMOTIVE

Renault Trucks

Automotive UI Design

Renault Trucks

Automotive UI Design

UI

ANIMATION

BRANDING

AUTOMOTIVE

Renault trucks

Global company specializing in transport solutions. In 2023, the new range of Renault Trucks was equipped with onboard screens of 12" and 7", marking an important step in the digitalization of the driver experience.

Renault trucks

Global company specializing in transport solutions. In 2023, the new range of Renault Trucks was equipped with onboard screens of 12" and 7", marking an important step in the digitalization of the driver experience.

Renault trucks

Global company specializing in transport solutions. In 2023, the new range of Renault Trucks was equipped with onboard screens of 12" and 7", marking an important step in the digitalization of the driver experience.

Goals

Define a coherent visual identity that aligns with the brand values while respecting the technical constraints of embedded systems. Several graphic concepts were explored, both on Figma and in the form of video animations, before arriving at a balanced direction between feasibility and brand image.

Goals

Define a coherent visual identity that aligns with the brand values while respecting the technical constraints of embedded systems. Several graphic concepts were explored, both on Figma and in the form of video animations, before arriving at a balanced direction between feasibility and brand image.

Goals

Define a coherent visual identity that aligns with the brand values while respecting the technical constraints of embedded systems. Several graphic concepts were explored, both on Figma and in the form of video animations, before arriving at a balanced direction between feasibility and brand image.

project features

project features

Logo animation designed as a launching screen, intended for VIP clients and limited editions.

Logo animation designed as a launching screen, intended for VIP clients and limited editions.

HMI interface concept for heavy truck driving, experimentation around new navigation and readability logics.

HMI interface concept for heavy truck driving, experimentation around new navigation and readability logics.

Final screens currently deployed in over 20,000 Renault Trucks.

Final screens currently deployed in over 20,000 Renault Trucks.